Joesph
Albers
Joesph Albers entered the Bauhaus in 1920 aged 32, this was the beginning of
his career in colour.
Homage
to the square was his most signature series, encompassing over 1000
related works, which Albers began in 1949 and continued to develop
until his death in 1976. He chose the square because it's a single,
repeated geometric shape, which he theorised was devoid of symbolism.
This meant he could systematically and freely experiment with colour
relativity and the relationship different colours have with each
other. Including juxtaposition, placement, attraction and resistance
and finally movement. Different pallets can create different climates
and a selection of just three colours combined can show individual
moods and associations, different for every viewer. He worked
passionately on a range of optical and psychological effects that
colour can create, depending on their position and proximity with
each other. In fact he even suggested that colour,
rather than form, is the primary medium of pictorial language.
Albers's 1963 book Interaction of Color
provided the most all-encompassing analysis of the function and
perception of colour to date.
Johannes Itten
Johannes
Itten developed strategies as a teacher in the Bauhaus 1919 to format
strategies for successful colour combinations. He created seven
methodologies for coordinating colours using hue's contrasting
properties. These involved contrast in saturation, light and dark,
extension, complements, hue, primaries, warm and cold. This were
rules that can be used to create different types of form that will
have bold and exciting appearances, without having to go through such
a rigorous trial and error. He also developed the 12-hue colour
circle, which outlines primary, secondary and tertiary colours
showing the original colour and the different combinations it can
make moving around it.
Some
of the attributes for colour ranges include the changing of shade
(adding black to the hue,) tint (adding the addition of white) and
saturation (the hues purity as it neutralises to grey.) Despite the
multitude of colours we have available to us, designers often use a
very select few colours. Colour is often used very systematically in
design, pallets are found through libraries of swatches. These are
usually black, white and one or two other colours. This is to create
a strong and bold foundation for communication. A design can be far
more comprehensive with a limited pallet.
Graphic
design is about the construction of form and composition. Part of
this is the subjectivity of colour and how we can use it to reflect
or distort reality. We only see colour when light bounces off objects
or comes directly from a source and enters the eye. This is hard to
comprehend as it feels as if colour should exist as we exist. When in
darkness we are still as vibrant and complex as we are within light,
whereas colour ceases to be.
Our
use of colour is constantly shifting in our cultures and our history.
It evolves alongside our perception of society, as a collective and
as individuals expanding our own knowledge.
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